Marketing Consultant

Your marketing department isn’t there to make things ‘look good’, and if this is all you use them for, you’re making a mistake.

If you don’t have a marketing department, or it needs a boost and some experience, then please read on. With a marketing consultant you can take a considered, strategic approach to what you do and why you do it making your communications more relevant and effective – representing a better return on your investment.

Your marketing department isn’t there to make things ‘look good’. With a marketing consultant you can take a considered, strategic approach to what you do and why you do it.

See how it’s worked for these companies

Mobile App & Web Developer

Private Label Whisky Bottler

Global Motorbike Tour Company

Working with Stark Marketing consultant

‘Deliver’

We work with clients for set projects or stand-alone briefs. Sometimes it’s due to a required specialism, and other times it’s due to internal pressures meaning teams need support.

Brief to delivery project management.
Act as part of your team, or as a consultant.
Extra team member when required.
Cross-discipline and industry experience.
Remote and/or in-person.
Project-by-project basis.

‘Transform’

A preferred way or working as it allows us to better understand what your aims and objectives are. To help transform what you do, we need to embed ourselves into your business and your products.

Dedicate focus and understanding or your business.
Help to define a strategy and purpose before considering output/delivery options.
Focus is on marketing effectiveness.
Re-evaluating your business and what it means to your clients.
3-month minimum commitment.

‘Strategy’

An in-person strategic session with you / your marketing team to look at the year ahead.
I add the extra voice with challenging questions and a different perspective to enable your team to create a more clearly defined, robust and relevant plan for your business.

Identify strengths and weaknesses of core areas.
Deep-dive into core proposition.
Identify required tools and assets.
Discuss desired outcomes.
Review and redefining.
x2 half-day sessions.

Stark Marketing – the lowdown

Marketing consultant. Why me?
In my 25+ years’ marketing experience I’ve worked for a growing telecoms PLC, creative studios, small design agencies, in-house teams, retailers, wholesalers, start-ups and established organisations across the UK and EMEA and witnessed many common issues – and successes too.

Tap into over 25 years of marketing experience which includes many years coaching and mentoring.

I work with individuals and organisations – helping them to understand the unique values they already have and how to communicate that to their prospects in a way which works for them. I take away the nonsense, remove the smoke and mirrors and focus on the right solutions for the right reasons.

As a marketing consultant I work with you and your team – understanding your strategy, aligning marketing with sales and creating plans which will create a truly effective marketing department.

See how it’s worked for these companies

Mobile App & Web Developer

Merisis Technology are a York-based App and Web developer – working with clients in the logistics, housing, food and drinks industries.

“Stark Marketing supplement what is a tight and focussed team. The remit has been to enable Merisis to better define their proposition and quite literally raise their voice in the marketplace. This is being done through content creation, positioning and strengthening of our visual messaging. It’s early days, but the relationship works well and we’re certainly pleased with the direction of travel.”

Darren Magson, Project Director and Founder

Private Label Whisky Bottler

The Old Smithy Whisky owns and bottles single cask Single Malt and Grain Whisky.

“Quite simply, Stark Marketing are an extension of our team. They have really got to grip with the demands of the whisky marketplace and our aims. For The Old Smithy, they have produced great brand work, a clear route to market, raised awareness and developed trade communications which really deliver the essence of what our bottlings represent. Also, I love the no-nonsence approach. It’s refreshing.”

Katie Pinder, Retail Manager

Global Motorbike Tour Company

World Motorbike Tours did exactly what it said on the tin; Motorbike tours around the world.

“When I started working with Stark Marketing I had an established brand and a website which I was happy with – however what was missing was the emotion. Convincing middle-aged men and women to take a three week trip to bike across America or Australia needed more than functional outputs. Stark Marketing really understood the brief and dug into the balance between heart and head.”

Andy Gibb, Entrepreneur